FIFTH SENSE
EYE CLINIC
FRIENDLY EYE CHECK-UP EXPERIENCE FOR CHILDREN
UX/UI Designer: Sandra Tran
Branding Consultant: Ngo Thu Quynh
Graphic Designer/ Illustrator: Phong Nguyen
OUR WORKS
Project 5
FIFTH SENSE EYE CLINIC (FSEC) is a pioneer in making vision check-ups a friendly experience to children in Vietnam. With primary focus on children's eye care, FSEC is committed to improving children’s eye health from an early age in the local community. The clinic actively takes part in community vision screening programs to detect vision impairments in preschool children.
Inspired by the meaningful missions and vision of FSEC, a group of creatives (who are now colleagues at XAVAN Inc.) teamed up with the optometrists to co-create a branding ecosystem including a playful healthcare space and vision testing books. Our team provides not only a visual solution but also a child-centered approach in every touchpoint. Our creative team accompanied FSEC in exhibition design, promotion video and key visuals in ‘Love your eyes’ Campaign (FSEC x Orbis) to raise public awareness of children’s eye health.
Recently, our graphic designer Phong Nguyen has been the illustrator and designer for the comic that can be used to test the vision health of children aged from 3. This co-creation of Phong Nguyen, FSEC, Eyecare Foundation and Kim Dong Publishing House is a part of FSEC’s long-term community vision screening programs.
Space Design
